The German family business DÜRR DENTAL in Bietigheim-Bissingen is one of the few international market leaders in the dental industry. This year, the family business celebrates a momentous occasion: its 80th anniversary.
For 80 years, the brand DÜRR DENTAL has been known for its high-end “Made in Germany” products and technical innovations. How did it all start? With a root canal treatment and a broken dental drill.
Frida Dürr, the wife of precision engineer Wilhelm Dürr, had to visit the dentist in the autumn of 1946. However, during the root canal treatment, the dental drill broke. Since it was very difficult to find new equipment after the war, the dentist had to finish the treatment manually. Knowing about Wilhelm‘s technical skills, the dentist gave his patient the broken drill to take home.
Surprisingly, although Wilhelm had never repaired dental equipment, he managed to fix the drill and it all worked out.
That was how Wilhelm, who ran a precision workshop with his brother Karl, discovered a gap in the market almost accidentally. From 1948 onwards, the brothers established their business in the dental sector. Today, DÜRR DENTAL is one of the international leaders in the market, celebrating its 80th anniversary.
A pioneer and reliable partner
DÜRR DENTAL can look back on a successful company history. The name DÜRR DENTAL stands for innovation and a proud history of countless developments and enhancements in modern dentistry. The invention of the suction system enabled dentists to treat their patients lying down for the first time – a major step forward in dental care. DÜRR DENTAL has pioneered the development of effective spray mist extraction systems, in addition to the invention of oil-free compressors. DÜRR DENTAL has steadily refined and developed this technology and remained the industry specialist for the oil-free “heart of the practice” to this day.
DÜRR DENTAL also has a pioneering role in value-preserving hygiene, low-pain therapy and products offering the best protection for the practice team and the patient. This position has been further strengthened in recent times. Milestones in imaging, such as image plate technology, round off DÜRR DENTAL’s extensive portfolio.
Successful family business
DÜRR DENTAL is currently led by Martin Dürrstein, the third generation of the Dürr family. He continues to place great importance on innovation: “We strive to understand the dentists’ requirements and offer them exact and reliable solutions so that they can provide excellent treatment to their patients.”
DÜRR DENTAL is known for innovative products such as the first suction unit or its long-time bestseller, the disinfectant Orotol. In general, the experts for dental technology offer products across four different ranges: compressed air and suction, imaging, dental care and hygiene, as well as prevention and therapy.
At present, the team focuses on smart solutions for the dental practice 4.0. The experts are developing cloud-based software solutions and equipment, which can be connected and linked with each other. For example, VisaSoft Cloud allows the sharing of X-ray images quickly and directly with the lab. With VistaSoft 3.0, DÜRR DENTAL brings artificial intelligence into the dental practice and supports the practice team efficiently in their daily work. Numerous other pioneering techniques are currently being discussed and undergoing further development. Even after 80 years, the pioneering spirit lives on at DÜRR DENTAL.
DÜRR DENTAL also wants to pass on the necessary know-how in addition to selling products. Thus, DÜRR DENTAL Academy plays a crucial role for their business. It offers around 140 seminars for dental staff, technicians and students around the year.
“We accept responsibility with each product we sell in the dental field,” said Martin Dürrstein. “Therefore, it is essential for us to provide training, expertise and excellent service. Our customers’ and their patients’ satisfaction are of utmost importance to us.”