The global dental tourism market is primarily driven by rising cases of dental abnormalities and increasing preference for cosmetic dentistry worldwide. Less treatment price and better service in dental treatment in foreign country, long waiting time in own country for dental treatment may boost the growth of the market in upcoming future. Malpractices by dentist is likely to inhibit the market during the forecast period.
The global dental tourism market is expected to reach a valuation of US$6.7 Bn in 2022, with sales growing at a 13.6% CAGR over the forecast period. Rapid adoption of technologically advanced medical equipment in emerging economies will steer the growth in the market, with the market size reaching US$ 24.3 Bn by 2032.
Increasing costs of healthcare and dental services in developed nations is compelling consumers to adopt dental tourism. This trend is propelled by the lack of insurance coverage for major elective dental surgical procedures in various countries.
Moreover, the cost of treatment in countries such as India, Thailand and China is relatively lower than the countries in North America and Europe. This is reflecting a surge in dental tourism cases from Europe and North America into the developing economies. The process of obtaining a medical visa for such procedures is relatively quicker and easier, thus promoting the flow of patients into foreign countries for treatment.
Promotional strategies such as the launch of online campaigns displaying cost-effective services provided by health institutions are contributing to the growth in the market. Delivery of undivided attention in terms of care, as well as provision of affordable accommodation beckons the consumer’s interest for taking up on attractive medical tourism packages, identifying treatment options as well as recreational choices.
With growing lifestyle related diseases and unhealthy dietary intake, the incidence of dental disorders is on the rise. High prevalence of diseases such as dental caries has led to a spike in dental restoration procedures. Thus, increasing burden of dental abnormalities is propelling the interest in cosmetic dentistry, thereby creating opportunities for growth in the market.
“Rising adoption of technologically advanced medical equipment in emerging economies, along with increasing government0backed investments in the development of the healthcare infrastructure in these countries is expected to drive the market in the forthcoming years,” said an FMI analyst.