IDEC 2023 concludes seeing growth in visitors and exhibitions  

IDEC 2023
IDEC 2023 recorded a 22% increase in visitors numbers and 20% increase in participation since its last outing (image: IDEC)

Following a successful three-day run, the Indonesia Dental Exhibition & Conference (IDEC) 2023, organised by Koelnmesse Pte Ltd and PT Traya Eksibisi Internasional in collaboration with the Indonesian Dental Association (PDGI), welcomed 5110 visitors from 26 countries, a 22% increase in visitor numbers since the last edition in 2019.

This event not only showcased the latest trends in dentistry but also served as a platform for dental healthcare professionals to update their competencies and network among industry players. The new business matching platform was also well received among exhibitors and attendees, with 70 meetings set up through the platform. 

Furthermore, IDEC serves as an extension of International Dental Exhibition and Meeting (IDEM) scheduled for 19-21 April 2024 in Singapore. The success of IDEC 2023 plays an essential role in bridging the gap between international companies looking to enter the Indonesian market. “I am positive that IDEC 2023’s success will pave the way for its continued growth in future editions, attracting even more local and international participants and exhibitors, and solidifying its status as the leading dental exhibition in Indonesia,” said managing director and vice president Asia Pacific of Koelnmesse, Mathias Kuepper.

IDEC 2023
The IDEC aims to bridge the gap for international companies looking to enter the Indonesian market (Image: IDEC)
IDEC 2023
The IDEC also serves as a platform for dental healthcare professionals to update their competencies (Image: IDEC)

As the first edition held post-pandemic, IDEC 2023 generated tremendous enthusiasm among industry players, driven by dynamic and solution-oriented innovations in dental technology. This enthusiasm left both domestic and international exhibitions with positive impressions, and a 20% increase in participation compared with 2019.

“Visitors to IDEC keep increasing year after year. We hope that this event can be a gateway for us to enhance our customer base in the future,” said Muhammad Mauludin from J Morita. The product specialist in hand instruments added that this was the company’s second participation in IDEC, since beginning its operations in Indonesia in 2014. He expressed delight in witnessing the growing enthusiasm of visitors since the last edition. Through IDEC, the Japanese company introduced its new products, including X-ray machines, to visitors.

Similarly, visitors to IDEC also expressed an overall satisfaction with the event. Cheviara Faliaschazty Hasnanigha, a dental student from Hang Tuah University in Surabaya travelled to Jakarta to attend IDEC 2023 to enrich her dental knowledge and explore the latest dental technology. “This exhibition is excellent because it showcases a wide range of technologies, especially as I’m currently looking for dental health instruments,” said Cheviara.

President director of Traya International Exhibition, Andy Wismarsyah, emphasised the continuous effort to innovate and align IDEC with the ever-evolving trends in dental healthcare. He expressed the hope that IDEC would continue to evolve and showcase various advancements in dental technology in the years to come. IDEC will be returning for its fourth edition in September 2025.

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