KaVo and MELAG agree on sales partnership

Front from left to right: Armin Imhof (CTO, KaVo); Christoph Sandow (director, Global Sales & Marketing MELAG); Sebastian Gebauer (managing partner/CEO, MELAG)
Back from left to right: Ferdinand Schmidt (head, Product Management MELAG); Jan Moed (CCO, KaVo); Dr Niklas Gebauer (managing partner/CEO MELAG); Christian Wiech (director, Product Management KaVo)

With their cooperation, KaVo and MELAG are forming a new excellence team that will additionally drive the future in instrument reprocessing with coordinated product and service offerings in order to continuously make daily work in dental practices safer, more reliable and more effective. The focus of the closer sales cooperation is, among other things, joint training for specialised trade partners as well as coordinated marketing and sales campaigns. Joint events for end customers are also planned worldwide. Stronger mutual support is also planned for the future in the area of research and development.

Under the slogan “Dental Excellence”, KaVo Dental has been offering dental expertise and an almost complete premium product portfolio for dental practices and dental laboratories for over 100 years. KaVo has been a guarantor of outstanding premium products for over 100 years and is the world’s leading supplier in the dental instrument segment with a large number of patents and utility models.

As an owner-managed family business, MELAG has established itself as the world market leader in dental hygiene with quality and innovative strength. Since the company was founded over 70 years ago, MELAG has been developing and producing innovative and technologically robust solutions for instrument reprocessing exclusively in Berlin, Germany. With its outstanding system solutions, including autoclaves, washer disinfectors and sealing devices, MELAG has been able to continuously develop and significantly shape instrument reprocessing.

It is therefore not surprising that KaVo explicitly recommends products from MELAG for the reprocessing of its own premium instruments.

“The high standards of our own products and the values of an innovative, traditional company make MELAG the perfect partner for KaVo in dental instrument reprocessing. As a reliable four-in-one solution, the Careclave from MELAG harmonises perfectly with our high-quality KaVo instruments and is therefore also our clear recommendation for reprocessing our KaVo instruments,” said Armin Imhof, CTO at KaVo.

Dr Niklas Gebauer, managing partner of MELAG, added: “KaVo straight and contra-angle handpieces have always been the benchmark for us, not only in terms of quality and above-average durability. Therefore, we have also tested intensively with KaVo instruments during the development of the Careclave.”

At the International Dental Show in Cologne, which opens its doors on 14 Mar, the cooperation will also be visible to the general public: the MELAG Careclave will also be on the KaVo stand and on the MELAG stand the Careclaves will be equipped with KaVo instruments.