SmileDirectClub, an oral care company with the first MedTech platform for teeth straightening, has announced its membership with the Dental Trade Alliance, joining dozens of the most elite suppliers and service providers in the oral health industry, with the common goal of improving the state of oral care. SmileDirectClub will be the organisation’s only member that offers clear aligners exclusively.
“We are pleased to become a member of the Dental Trade Alliance and contribute to its commitment to make a lasting impact on dentistry,” said David Katzman, CEO and chairman of SmileDirectClub. “We continue to make tremendous progress within the dental industry to increase understanding and acceptance of our award-winning telehealth platform and secure a rightful seat at the table to advance the field of oral health. These partnerships are a pivotal part of our strategy to expand our reach through the growth of the Partner Network and the launch of SDC+, our premium service offering within dental practices that will be available to consumers in the near future.”
In addition to its Dental Trade Alliance membership, SmileDirectClub is also a member, partner or affiliate of the American Academy of Clear Aligners, American Association of Dental Boards, American Telemedicine Association, American Teledentistry Association, Association of Dental Support Organizations, Dentist Entrepreneur Organization, National Dental Association, and Women in DSO.
Since launching in the US in 2014, SmileDirectClub has become one of the fastest-growing health technology companies, enabling care to more than 1.8m customers around the world while saving them more than $5bn collectively over the cost of traditional braces.