Last year’s TePe initiatives for the Pink Ribbon campaign was a success. This October, the TePe Group hopes for even better results by extending its campaign collaboration with cancer awareness organisations in Europe and the United States.
October has become known as the pink month when companies and individuals come together to raise awareness for cancer. Last year, TePe’s Pink Ribbon initiatives resulted in around 60,000 euros for cancer research in Sweden and Finland. This year, TePe will not only expand the Nordic collaborations to include Denmark and Iceland, but also engage several other markets across the globe. TePe subsidiaries in Italy, the Netherlands, the United States, and France, as well as distributors in Greece, Ukraine, Portugal, and Serbia, will participate in various Pink Ribbon initiatives.
“We constantly work to raise awareness of oral health and its connection to general health. Since cancer research is so important for global health development, we are glad to support the Pink Ribbon campaign as part of our sustainability initiatives,” said Helena Ossmer Thedius, director of Marketing and Innovation at TePe.